Context

Alas Salt Co is a boutique wellness brand offering mineral-rich bath salts and self-care rituals. The brand draws inspiration from coastal landscapes and ancient healing practices, blending serenity with a modern sensibility. The website design reflects this ethos through spacious layouts, soft textures, and natural color palettes.

We prioritized storytelling through product pages and lifestyle imagery, aiming to immerse users in a calming and elevated digital experience.

Ecommerce functionality was kept minimal yet elegant, ensuring the shopping journey mirrored the simplicity of the product.

Overall, the design promotes wellness, mindfulness, and the quiet luxury of everyday rituals.